YOUR CULTURAL ADVANTAGE YOUR CULTURAL ADVANTAGE

YOUR CULTURAL ADVANTAGE

In contrast to traditional marketing research firms, Archetype Discoveries Worldwide does not rely on what people say.  Instead these discoveries use a unique blend of biology, cultural anthropology, psychology, and learning theories to discover the hidden cultural forces that pre-organize the way people behave... read more

WHAT IS THE GOAL? WHAT IS THE GOAL?

WHAT IS THE GOAL?

Archetype Discoveries Worldwide has been successfully guiding its clients' interests in marketing, advertising, research and development, and personnel since 1976. The reputation earned as the premier firm in breaking the code of the Cultural Archetype has come as a direct result of our commitment to customer... read more

What distingusihes an Archetype Discovery from other research? What distingusihes an Archetype Discovery from other research?

Dr. G. Clotaire Rapaille is an internationally known expert in Archetype Discoveries and Creativity. His unique approach to marketing combines a psychiatrist's depth of analysis with a businessman's attention to...

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